Of late, Malaysians are bombarded with 'all-in-one' coffee drinks everywhere they go. You see them in TV, radio, 'mamak stalls', restaurants, and in the mainstream papers. Featuring healthy natural addition like goji, guarana, ginseng, tongkat ali, and almost everything else, it seems like this industry of instant health-oriented coffee is really gaining buyers attention.
In the sachet
The 'all-in-one' coffee makers take pride of their coffee mixture. Most of them claim health benefits relating to the usage of their product. While some of the claims might be true, what you rarely notice is the sugar content in each sachet. It surprises me, and it will surprise you!
A common sachet is weighed 20g. The content of the sachet is poured in a mug, pour hot water, and there you go! Instant, delicious, healthy coffee. Upon sipping the aromatic blend, you investigate the sachet, curious of what makes it smell and taste good. And it's a lot cheaper than Starbucks!
If your sachet is made by a reputable company then behind the sachet you may find the ingredients, nutrition information and another alarming fact: sugar composition! Total sugar in the 20g sachet : 12g! That 60% of the composition!
Are we buying sugar or coffee?
So, what are buying: coffee, or sugar? If the sachet has 60% (12g) sugar, then its an expensive way of buying sugar!
However, there is a remaining 40% content. We may think its coffee and the other goodies, but is that really the case? There are a lot of ingredients involved, but most of them do not get printed on the sachet.
Here's another industry secret: the second major ingredient in every sachet is creamer! And how much creamer in the 40% remainder? Let's wait for my next post where I will reveal yet another alarming fact about these all-in-one products. And I haven't started to talk about caffeine yet!
No wonder they do good business!
Dr Stevia
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